|
Speaker Breakfast Tuesday, March 16th 8:00-9:30am $20 Inclusive Members/$25 Inclusive Non-Members
Are You Listening? Understanding Web 2.0 Marketing Techniques Across the Generations
Are you a growing firm that needs to look more professional for the large contractors?
Are you searching for more visibility within your target market?
Do you know which generation is your target market?
If you are a growing product or service related company, government contractor or IT company, then join Dori Kelner and Anne Loehr to learn strategies for using social media to capture each generation in today's workforce.
You will walk away knowing:
-How to identify your market
-Which generation fits your market
-Which social media tool to use for each generation
-A sound strategy for taking your company to the next level
To register please call 703.761.4250
Anne Loehr Bio: Named the "Generational Guru" by The Washington Post, Anne Loehr’s insights into effectively leveraging the four generations gives her clients a leading edge. Working with diverse organizations, such as US Air Force, Johns Hopkins University and Morgan Stanley Smith Barney, she consistently helps leaders improve their marketing communications and deepen their working relationships. The impact? Increased sales, strong staff relations and improved employee retention.
American Management Association published Anne’s award-winning book, A Manager’s Guide to Coaching. McGraw Hill is currently reviewing her generational book.
Anne’s work has been featured in Newsweek International, The Washington Post, National Geographic Traveler, Elle and CNN Money. A member of the National Speakers Association, Anne speaks regularly at national conferences and on the radio.
Testimonial: Your expertise is only surpassed by your presence; you commanded the room. We're still using your lessons in daily conversations. -Col. Jon Roop, US Air Force
Dori Kelner Bio: Dori Kelner is co-founder and principal at Sleight-of-Hand Studios, where she brings analytical thinking to creative solutions. She services businesses, associations, and government agencies who understand the value of aligning their tactical marketing with their business strategies and vision. Through the integration of business, technology and design, Dori creates audience-centric web, print, photographic, and social media marketing solutions. The results bring ROI to her clients by means of effective communications and enhanced user experience.
Sleight-of-Hand Studios LLC is a women-owned, full-service visual communications consultancy. Dori is Co-founder and Lead Strategist. She has 30 years of consulting experience in information technology management and holds a Masters degree in information management and marketing. She has brought her brand of strategic creativity to her positions at Westat, Teradata and AOL.
Testimonial: Sleight-of-Hand Studios redesigned our site and gave us a voice and image that is consistent with our business strategy. –Mariama Levy, President, Verdi Consulting
|